Arteons

Thursday, January 6, 2011

OVERALL PROJECT BRIEF

PROJECT  THE 5 ELEMENTS OF NATURE

BRIEF
 

Many philosophies and worldviews have a set of 5 classical elements – Air, Water, Fire, Earth and Space – believed to reflect the simplest essential parts of which anything consists, or upon which the constitution and fundamental powers of anything are based. This concept has long been profusely expressed in architecture, visual and performing arts, philosophy, medicine and alchemical practice. There are many different interpretations of the five elements and their meanings and they vary from culture to culture.

The class will be divided according to the five elements – Air, Water, Fire, Earth and Space. Through this Project each students would visually explore one (assigned) of the elements of nature by employing and experimenting with design aspects/principles to develop their own distinct interpretations and solutions. These interpretations will serve to be the content and displayed in an exhibition on the theme of five elements, put together by the Communication Design students of Pearl Academy at the Experimental Art Gallery at India Habitat Centre.

Students will explore the elements of nature through their representation in films, music, paintings, sculptures, photographs, installations, posters, advertisements, logos and product labels and possibly other visual material like calendars, stamps, public transport graphics, billboards, film titles, book covers, political cartoons and caricatures, comics, magazines, road signage etc. The understanding derived from the above exposure will be employed in the Project.  

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